Our mission and passion:
amplifying brands that
care about people
We exist to elevate health and wellness brands that put people first. Through strategic brand development, authentic storytelling, and thoughtful execution, we help brands that care build meaningful connections and drive sustainable growth.
Serving healthcare, beauty, wellness, supplements, education brands etc. with love and expertise.
The Heart of Our Mission


We believe the brands that truly matter are built from conviction, not trends. Co-founder Kristina's path to creative, digital, and branding work for health and wellness brands came through many roads: philosophy, her family's healthcare journey, and an unexpected heritage discovery that made everything make sense.
You could say It's in her DNA.

Here's what matters
We only partner with brands who have real substance behind what they do. The science. The expertise. The care. Because in a world of empty promises, companies doing genuine work deserve to be seen.

As founders complement each other perfectly, with Kristina as the creative force and visionary, and Tuan in charge of flawless technical execution. This dynamic makes it possible to merge technically perfect solutions with aesthetics.
Team members
Kristina
Creative Director & Strategist
Tuan
Chief Technical Officer
Marija
COO, Product Manager
Karo
Senior Art Director, Brand Design
Angelina
Senior Account Manager
Valeria
Senior Art Director, UX/UI Design
Eliza
Art Director, Graphic Design
Bernardo
UX/UI Designer
Daria
UX/UI Design & AI Visual Design
Weronika
Photographer, Film & Art Director
Michal
Director of Photography & Brand Filmmaker

Is your brand as good as what you actually do?
You've built something real. Science-backed formulations. Genuine expertise. Care that goes beyond the transaction.
But does your brand reflect that? Or does it look like everyone else in your industry?
We help health, wellness, and lifestyle brands show up the way they deserve to be seen.
With our brand-first approach that makes the right people choose you.
FAQS
All the things you probably want to know about us and how we work.
No, we prioritize authenticity and unique experiences that align with your brand. This approach ensures that your brand identity remains genuine and that the overall experience is cohesive.
Yes! We can optimize and enhance existing websites or online shops, improving both design and functionality to better meet your business goals. It's always good to have a closer look first - please reach out to us.
We employ user-centered design principles and data-driven strategies to enhance user experience and drive conversions, ensuring that every element serves a purpose.
Project timelines vary based on complexity, but we strive to deliver high-quality results efficiently. Typically, projects range from a few weeks to a few months.
Yes, we provide content production services to help you create engaging and relevant content for your brand. This includes copywriting, photography, videography, AI- content and other multimedia content that aligns with your brand identity and marketing goals. Our focus is on producing high-quality content that resonates with your audience and enhances their overall experience.